The Recording Academy

GRAMMY WEEK in Los Angeles

Creative Concept, Strategy, Archival Research, Video Production

The Ask

In collaboration with the GRAMMY Foundation, we produced a video trailer for GRAMMY Week in Los Angeles to honor the theme of their exciting live event hosted by Sharon Osborne with musical performances by Ledisi, LP and other artists “One Night Only: A Celebration of the Live Music Experience.”

Starring narrator Rufus Wainwright, the trailer integrates archival content with commentary by modern day artists to illustrate live music at the intersection of history, storytelling and live performance.

Our Deliverables

The result elevates the GRAMMY Foundation/Museum’s mission to use music as a gateway to learning; inspiring and cultivating creativity, critical thinking and self-expression.